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Thursday, May 19 • 3:00pm - 3:45pm
Startups et grands groupes : quelle stratégie de partenariat pour quels objectifs ?

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Depuis 5 ans les partenariats se sont multipliés entre grands groupes et startups de l'économie collaborative. Si les promesses de ses rapprochements sont nombreuses, la réalité a montré que leur réalisation n'allait pas de soi : différences culturelles, horizons temporels en décalage, gouvernance spécifique. 
La capacité à s'engager dans des partenariats est déterminante tant pour les startups que les groupes : les groupes bénéficient de l’agilité des startups pour trouver des relais de croissance et accélérer leur transformation numérique tandis que les startups bénéficient d'un terrain d'expérimentation, de financement et d'accélération.
Comment construire et réaliser une stratégie de partenariat efficace?

Moderators
avatar for Louis-David Benyayer

Louis-David Benyayer

Forwarder, Without Model
Passionate about innovation, strategy, #bmgen & entrepreneurship. Strategy researcher @ ESCP Europe Chaire Entrepreneuriat and @ICD. Co-founder of Without Model

Speakers
avatar for Julien Van Hoeylandt

Julien Van Hoeylandt

Co-founder, Quatre Epingles
I'm a co-founder of the french collaborative concierge start-up Quatre Epingles, bringing a new kind of access to services in the smart city, thanks to technological, digital and collaborative tools. Innovation of service is the key of our future.
avatar for Thomas OLLIVIER

Thomas OLLIVIER

Responsible for sharing economy, MAIF
Thomas OLLIVIER is in charge of the "sharing economy & new trends" team at MAIF. Together, they manage advanced projects and key initiatives from scratch to market implementation. As a main entry for partners, they try to fit to startups working process, using design thinking, test & learn methods, within collaborative reflex. Thomas is a expert in business intelligence and knowledge management. 
avatar for Amélie Oudéa-Castéra

Amélie Oudéa-Castéra

CMO & Deputy head of retail, AXA France
Amélie Oudéa-Castéra is from March 1st 2015   Co- Managing Director of AXA Particuliers/ Professionnels , Chief Marketing, Digital and Alliances Officer   and  Member of the Executive Board Previously, she was Executive assistant to Chief Financial Officer of the AXA Group (2008-2009) and head of Group strategic planning of the AXA Group (2009-2010). Before that, she served as a civil servant... Read More →


Thursday May 19, 2016 3:00pm - 3:45pm
*Studio

Attendees (110)